highly effective people is an evolving music project based out of Sacramento, that tries to capture “more emotional or interesting melodies and combine elements of shoegaze/wall of sound/reverb with guitars.”
“Big River Beach” is a recently released single that does just that, capturing a vibrant and colorful swirl of synths and electronic shimmering that features traces of acts like Dan Deacon, with a hybrid of electronic producers, crafting a sound that certainly builds up to a grand sense of melancholy and emotive qualities.
Or as they describe it:
a droning meditative wash of synths and guitars to describe the expansive grand feeling of being on a beach with the ones you love.
Find “Big River Beach” available to stream below.
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